£570,000 PAID OUT - SO FAR! - AS VEGAS APP HITS 31K DOWNLOADS
William Hill’s new Vegas app has reached more than 30,000 downloads inside one month – thanks to a major television advertising campaign AND a fantastic £1m giveaway.
The app remained in the top five ‘Free Casino’ apps chart for most of November – and is still in the top ten as we hit December – after being downloaded 31,094 times up to midnight on November 30.
An eye-catching, ultra-modern TV advert – produced by London-based production company Art & Graft – has given the campaign a boost.
And a promotion, in which around £1.1m will be given away by December 31, has further bolstered the app’s popularity.
Every customer who spends £20 is automatically entered into a daily draw – the more they spend, the more chance they have of winning.
Throughout November there were 15,420 winners – including 30 who won the £5,000 top prize – with £570,000 paid out in total.
“The £1m giveaway has reached the halfway stage and it has been a roaring success with our customers,” said James Curwen, William Hill’s Director of Gaming. “We have paid out well in excess of half a million pounds and and the good news is throughout December we will pay out more – just under £600,000 in fact.
“We love rewarding our customers’ loyalty and we’re delighted to have created so many cash winners, especially with Christmas ‘round the corner – and don’t forget; this is EXCLUSIVE to William Hill customers!
“In addition, we have reached more than 31,000 downloads of our Vegas app – again, it shows our customers respond to great quality, innovative, products.”
The app includes Blackjack and Roulette, while William Hill Vegas currently has more than 90 games on desktop and mobile including Harry Trotter, Genie Jackpots, Worms, Pay It Again and Egyptian Goddess.
Click here to see the ad.
For further information – and to have a chance of sharing some of the £1m prize pot – go to www.williamhill.com/vegas
William Hill Online and NetRefer announce new partnership
London, 1st December 2013: William Hill and NetRefer are pleased to announce their partnership to enhance William Hill Online’s Affiliates United program through NetRefer’s Performance Marketing suite.
Rated by EGR Magazine as one of the most powerful gaming operators on the planet, William Hill Online is a significant partner and an exciting addition to NetRefer’s growing client base. This partnership continues to assert NetRefer as market leaders in affiliate management and performance marketing.
William Hill Online’s new affiliate programme will offer state of the art functionality including fully managed online hosting, advanced media tracking, dedicated customer support and account management, flexible reward plans, attractive affiliate commissions, on time payments, and extensive reporting along with other industry leading marketing tools. This will empower the business with all the necessary functions to support CMOs, marketing and affiliate managers and affiliates effectively and efficiently.
William Hill Online has always enjoyed a very strong brand image, and through the implementation of their new affiliate platform, this will encourage further growth for their online business, a key objective for all NetRefer’s online gaming partners.
Anat Errell, Head of Marketing Operations for William Hill Online, said: “This is a very important chapter in our business, and we are very excited to be working with the industry leaders in affiliate marketing to ensure all our esteemed affiliates and marketers are provided with the leading edge solution in the business. We are proud to have selected NetRefer as trusted partner for our marketing solutions”.
Julian Buhagiar, CEO of NetRefer Malta, said: “It has been a pleasure to work closely with the marketing and technical teams at William Hill Online to ensure they are provided with all the latest marketing tools to fulfil their requirements. Our goal is to ensure all the affiliate team as well as their affiliates are provided with a fully configurable rewards engine, clear and flexible reporting, in-depth analytics as well as user friendly dashboards available in over 99 languages to ensure market reach and localisation for William Hill’s entire online brand.”
Further details about WHO’s affiliate program can be found at www.affutd.com
Further details about NetRefer can be found at www.netrefer.com
About William Hill
William Hill, The Home of Betting, is one of the world's leading betting and gaming companies, employing more than 17,000 people. Founded in 1934, it is now the UK's largest bookmaker with around 2,400 licensed betting offices that provide betting opportunities on a wide range of sporting and non-sporting events, gaming on machines and numbers-based products including lotteries. William Hill Online (www.williamhill.com) is one of Europe's leading online betting and gaming businesses, providing customers with the opportunity to access William Hill's products online, through their mobile, by telephone and by text services. William Hill PLC is listed on the London Stock Exchange and generates revenues of over £1.2bn a year.
For more information about William Hill please contact our Press Office team
Tel: +44 (0)20 8918 3732
NetRefer is the leading provider of affiliate marketing software to the online gaming industry.
NetRefer is capable of handling the whole affiliate marketing life cycle from the affiliate CRM, media serving, tracking, comprehensive reporting, finance & rewards management and automated payments to affiliates.
Founded in Malta in 2005, NetRefer has established itself as the market leader in providing the most complete and trusted affiliate marketing software in industries such as iGaming, Forex and Option Trading verticals. The unrivalled features list, cutting edge technology coupled with professional account management and customer support makes it the ideal performance marketing platform. NetRefer’s software is available in different editions to cater for small, medium, and large affiliate programs.
For more information about NetRefer please contact:
Mark Hothersall – Business Development Manager
Telephone: +356 2767 3337
Affiliates United scoops eGR’s ‘Best Affiliate Programme of the Year’ award.
Great news from the prestigious eGR Operator Awards: The annual awards’ ceremony bore for our affiliate programme this year, as we scooped the Affiliate Programme of the Year award.
The Awards brought together 700+ eGaming operators and other industry professionals to celebrate the genuine innovation and excellence achieved across the online gaming industry.
Our affiliate team have worked tirelessly over the last 12 months building relationships with William Hill’s affiliate partners around the world aided by their ability to communicate in 15 different languages.
Andy Lee, Managing Director, William Hill Online commented "To win the award at the ever prestigious EGR event is a fantastic achievement for our team and is testament to the hard work, effort and dedication shown over a fantastic 12 months both for the team and for William Hill on the whole".
On the same night William Hill’s Chief Executive Ralph Topping was recognised by an award for his Outstanding Contribution to the industry.
We would like to take this opportunity and thank our partners. We appreciate your support and recognition and will continue to ensure that you get the best brands, benefits and partnership in 2014 and beyond!!
Affiliates United Team
December Sports Preview
First up, the second Ashes test - held at the Adelaide Oval in Australia - begins on 5th December. Will England, led by Alastair Cook, be able to wipe a 381 run defeat from their minds to level the series or can Australia take a 2-0 lead into the third test - due to begin on the 13th?
Top Australian bowler, top England batsman, second test winner - whatever your fancy we've got it all covered here at the Home of Betting. Click to view our full range of 2013/14 Ashes betting.
December also sees the World Women's Handball Championships take place in Serbia. Can Norway defend the title they won in 2011? Find our betting here.
Golf fans needn't feel left out as, starting on the seventh day of the month, they have the Northwestern Mutual World Challenge to look forward to - live from sunny California.
A massive month of racing commences with the amazing Sprinter Sacre, unbeaten over fences and the top rated horse in training, returning for the Tingle Creek at Sandown, quickly followed by Cheltenham's top quality International meeting.
Boxing Day sees the mid-season's pinnacle chase, as the National Hunt superstars gather for the Grade 1 William Hill King George VI , part of the two day William Hill Winter Festival.
The first of the big Nationals takes place on the 28th, as the stayers converge on Chepstow for the Welsh National, while Ireland's best will be battling it out between Christmas and the New Year as they prepare for 2014's big racing festivals. Click to view our full range of horse racing.
As well as the traditional Boxing Day and Christmas football fixture pileup that we all love, we also have the FIFA World Club Cup - beginning on the 11th and finishing on the 21st - to look forward to. Will Pep Guardiola's impressive Bayern Munich side add what would be their fourth trophy in 2013 or can Copa Libertadores winners Atletico Mineiro - with former Ballon d'Or winner Ronaldinho amongst their ranks - cause an upset and win the tenth edition of FIFA's top club tourney?
Of course, December also brings the pinnacle of darts - the PDC World Championship, held at London's Alexandra Palace. Will 16-time champion Phil Taylor make it 17 or can the prodigiously talented Michael van Gerwen - the 2012 runner up - win his maiden world title?
Whatever you sport, whatever you choose to bet on, here at the Williamhill.com, we hope that you have a great holiday period and wish you a Happy New Year.